On which foreign markets are Polish brands given the greatest opportunities? How can we support export and how important is economic diplomacy? These are some of the topics to be raised during the debate organised as part of the Polska 2041 project, to which Mirosław Bendzera, CEO of FAMUR SA, was invited. The meeting scheduled for 11 January will be broadcast live on the Interia website and YouTube.
The Polska 2041 project was initiated by Interia in 2016. The authors of the project emphasise that the most important issues related to the economic development of the country within the next quarter of the century will be brought up during a series of interviews and debates, to which personalities from the world of business, science and politics are invited.
The discussion entitled “Polish brand on foreign markets: export and investments” will be organised as part of this campaign on 11 January at 10:00 a.m. (watch the broadcast). The representatives of PKO BP and export companies, including FAMUR S.A., will participate in this meeting.
– A lot of Polish companies, not only FAMUR, offer high quality products and unique know-how based on many years of experience. As a result, we can effectively compete on global markets and consistently strengthen the position of the ‘Made in Poland’ brand. In the case of our company, we are gradually increasing the share of exports in our sales revenues, which has now exceeded 40%. However, we would like to increase it to 50% in the next few years. The year 2018 has already given us new opportunities due to the conclusion of an important contract on the Russian market. We hope that this is just the beginning and the next months will bring more such significant orders. Coal is still one of the most important energy sources in the world – says Mirosław Bendzera.
For several years, the FAMUR Group has been consistently implementing the Go Global international expansion strategy. The last acquisition made by the company, i.e. the merger of the KOPEX Group, will help to intensity such activities. The integration of the resources of both entities, which aims at increasing the range and efficiency of operations, is planned for the first six months of this year.